I’ve reviewed a lot of tools for Amazon sellers over the past couple of years and I’m excited to finally share my experience with a software called Helium 10 and show you what it has to offer. Honestly, I put off this review just because the software had SO MANY features I really didn’t know where to start with the testing and reviewing.

What Is Helium 10

Helium 10 is a suite of 20+ tools (at the time of this post) that help Amazon sellers make or save money in a number of different ways. It also features a Chrome extension that gives insight when you’re on Amazon.com pages.

In this post, I’ll be going through each feature/tool in detail. The person who should absolutely consider Helium 10  is the Amazon seller who creates a lot of their own product listings.  Private label sellers or large brands who don’t have Helium 10 are leaving money on the table and working way too hard!

Let’s get into each Savings on Helium 10 Amazon FBA tools and you can decide for yourself if it’s right for you and your business.

You should see pretty quickly if it is or isn’t a good fit!

Helium 10 will help you…

  • Find profitable products.
  • Run more successful and cost effective PPC campaigns
  • Save time
  • Avoid ineffective keywords
  • Find top performing keywords
  • Spy on your competitors 
  • Protect your brand from hijackers

Ok, let’s dive into each of the core functions of Helium 10!

Helium 10 Frankenstein

Frankenstein is a tool that lets you  take thousands of keywords and process them into profitable lists. Frankenstein uses de-duplication filters that remove unwanted characters and words. The words are then sorted by popularity so you can find the perfect on page and back end keywords for your listings.

Helium 10 5K Checker

The 5K Checker allows you to quickly and easily figure out which of your back-end and front-end keyword-search-terms are being indexed by Amazon and which ones are going to waste (or even causing the good keywords NOT to rank).  

The 5K Checker also allows you to enter a competitors ASIN and see what keywords they rank for!

Helium 10 Trendster

Trendster allows you to analyze products to determine their seasonality.  

You’ll be able to determine if a product will have consistent sales year-around or if there are major demand fluctuations that could end up tying up your capital for months on end.

Helium 10 Misspellinator

Misspellings are an overlooked opportunity for listing optimization.

Misspellings are low hanging fruit that can lead to huge sales opportunities.

The Misspellinator shows you the most used misspellings so you can use them in your product listings.

Helium 10 Scribbles

The Scribbles tool helps fully optimize your product listings with the best front-end and back-end keywords.

Scribbles makes sure you don’t miss valuable keywords and makes it easy to write highly optimized titles, bullet points, descriptions, and search term keywords.

Scribbles also allows you to modify text field lengths for specific categories (they vary).

Helium 10 Brand Gate Checker

Brand Gate Checker helps you analyze the level of protection your brand has against hijackers.

Learn how you can protect your brand so that only you can sell the product.

Helium 10 Keyword Tracker

Keyword Tracker allows you to monitor the changes you made in your optimization efforts so that you can visualize how those changes affected where your product listing ranks for specific keywords.

Helium 10 Hijacker Alert

The Hijacker Alert tool allows you to receive notifications whenever something happens to your product listings.

You can set alerts to trigger whenever a new seller gets on your listing, someone leaves the listing or if you lost the buy box.

Helium 10 Inventory Protector

Private label sellers utilize discounts and promos to gain traction and gather reviews for their products.

One issue that arrises when giving discounts is coupon codes are abused and one buyer could wipe out all the inventory.

The purpose of coupons and promos is to get your product in the hands of a lot of customers. More customers means more feedback.

The inventory protector allows you to set limits on quantities that can be purchased for certain items so you never have to worry about coupon code abuse or anti-competitive behavior.